Model knowledge sharing pada grup Facebook Backpacker Dunia

Aulia Puspaning Galih


Facebook is the largest networking site in the world with a growing number of users. Currently, Facebook has evolved into a site that can be used for information sharing by individuals through their personal accounts in the group called ‘Backpacker Dunia’, totaling 104,130 members whose hobby is traveling all over the world. This study aimed to identify (1) the relationship between commitment, excitement of helping others, reputation, and the group's appreciation of attitudes towards knowledge sharing, (2) the relationship between attitudes toward knowledge sharing and purpose of knowledge sharing, (3) the appropriate model for knowledge sharing in this study. This knowledge sharing model was adapted from the Theory of Reasoned Action (TRA). The method used in this study was quantitative with an online questionnaire instrument to facilitate the collection of data because the respondents were in cyberspace. SEM-PLS and Smart-PLS 3.0 were used as methods and tools for data analysis and constructing a knowledge sharing model in this study. The number of respondents in the study was 54 people. In the model proposed in the study were 4 hypotheses in the tested coefficient path and one of them was not significant. The study reveals that the relationship between commitment and attitude toward knowledge sharing is not significant, while the relationship between excitement of helping others and attitude towards knowledge sharing; reputation and attitude towards knowledge sharing; attitude toward knowledge sharing and purpose of knowledge sharing are significant.


Knowledge sharing; Facebook; Traveling; Theory of reasoned action

Full Text:



Abili, K., Thani, F. N., Mokhtarian, F., & Rashidi, M. M. (2011). The role of effective factors on organizational knowledge sharing. In Z. Bekirogullari (Ed.), International Conference on Education and Educational Psychology (ICEEPSY 2011) (Vol. 29, pp. 1701 – 1706). Turkey: Elsevier Procedia.

Abzari, M., Barzaki, A. S., & Abbasi, R. (2011). Knowledge sharing behavior: organizational reputation or losing organizational power case study: employees of agricultural bank in Fars state. International Journal of Business and Social Science, 2(17), 144–149. Retrieved from

Awang, Z. (2011). A handbook on SEM: structural equation modeling. Kelantan: Universiti Teknologi MARA.

Bohang, F. K. (2017). Pengguna aktif bulanan Facebook dekati angka 2 miliar. Jakarta. Retrieved from

Chang, H. & Chuang, S. (2011). Social capital and individual motivations on knowledge sharing: participant involvement as a moderator. Information & Management, 48(1), 9–18.

Chen, W. & Cheng, H. (2012). Factors affecting the knowledge sharing attitude of hotel service personnel. International Journal of Hospitality Management, 31(2), 468–476.

Chow, W. & Chan, L. (2008). Social network, social trust and shared goals in organizational knowledge sharing. Information & Management, 45(7), 458–465.

Dinther, M. V., Dochy, F., & Segers, M. (2011). Factors affecting students’ self-efficacy in higher education. Educational Research Review, 6(2), 95–108.

Fauziyah, M. R., Damayani, N. A., & Rohman, A. S. (2014). Perilaku knowledge sharing multi bahasa pada komunitas fakta bahasa. Jurnal Kajian Informasi & Perpustakaan, 1(2), 87–102. Retrieved from

Fishbein, M. & Ajzen, I. (2015). Belief, attitude, intention, and behavior: an introduction to theory and research. USA: Addison-Wesley. Retrieved from ttps://

Hair, J. F., Ringle, C. M., & Sarstedt, M. (2011). PLS-SEM: indeed a silver bullet. Journal of Marketing Theory and Practice, 19(2), 139–152. Retrieved from

Henseler, J., Ringle, C. M., & Sinkovics, R. R. (2009). The use of partial least squares path modeling in international marketing. In P. N. Sinkovics, R. R.; Ghauri (Ed.), Advances in International Marketing (pp. 277–319). Emerald JAI Press. Retrieved from

Jeon, S., Kim, Y., & Koh, J. (2011). An integrative model for knowledge sharing in communities-of-practice. Journal of Knowledge Management, 15(2), 251–269. Retrieved from

Lumbantobing, P. (2011). Manajemen knowledge sharing berbasis komunitas. Bandung: Knowledge Management Society Indonesia.

Ma, W.W.K. & Chan, A. (2014). Knowledge sharing and social media: altruism, perceived online attachment motivation, and perceived online relationship commitment. Computers in Human Behavior, 39(10), 51–58.

Milne, P. (2007). Motivation, incentives and organisational culture. Journal of Knowledge Management, 11(6), 28–38.

Neininger, A., Lehmann-Willenbrock, N., Kauffeld, S., & Henschel, A. (2010). Effects of team and organizational commitment–a longitudinal study. Journal of Vocational Behavior, 76(3), 567–579.

Prescott, E. & Louis, H. (2010). How reputation affects knowledge sharing among colleagues. IT Sloan Management Review, 51(2), 79–81. Retrieved from

Reza, J. I. (2017, April). Indonesia negara ke-4 dengan pengguna Facebook teraktif di dunia. Jakarta. Retrieved from

Saepudin, E., Rusmana, A., & Budiono, A. (2016). Penciptaan pengetahuan tentang tanaman obat herbal dan tanaman obat keluarga. Jurnal Kajian Informasi & Perpustakaan, 4(1), 95–106. Retrieved from

Scheible, A. C. F. & Bastos, A. V. B. (2013). An examination of human resource management practices’ influence on organizational commitment and entrenchment. Brazilian Administration Review, 10(1), 57–76.

Sholihin, M., & Ratmono, D. (2013). Analisis SEM-PLS dengan WarpPLS 3.0. Yogyakarta: Penerbit Andi.

Singarimbun, M. & Effendi, S. (2008). Metode penelitian survei. Jakarta: LP3ES.

Soto-Acosta, P. & Merono-Cerdan, A. L. (2008). Analyzing e-business value creation from a resource-based perspective. International Journal of Information Management, 28(1), 49–60.

Tan, C. N. & Ramayah, T. (2014). The role of motivators in improving knowledge-sharing among academics. IR Information Research, 19(1), 606. Retrieved from

Tsai, M., Chen, K., & Chien, J. (2012). The factors impact of knowledge sharing intentions: the theory of reasoned action perspective. Quality & Quantity, 46(5), 1479–1491. Retrieved from

Umaedah, U. (2015). Komunitas-komunitas traveling di Facebook yang membuatmu serasa memiliki keluarga baru. Retrieved from

Yusuf, O. (2016). Jumlah pengguna Facebook di Indonesia terus bertambah. Jakarta. Retrieved from

Zacoeb, A. (2009). Metode penelitian: populasi dan sampel. Retrieved February 10, 2018, from


Article metrics

Abstract views : 0 | views : 0


  • There are currently no refbacks.

Copyright (c) 2018 Jurnal Kajian Informasi & Perpustakaan


Jurnal Kajian Informasi & Perpustakaan Indexed by:



Jurnal Kajian Informasi & Perpustakaan
Program Studi Ilmu Perpustakaan
Fakultas Ilmu Komunikasi, Universitas Padjadjaran
Jl. Raya Bandung-Sumedang Km. 21 Jatinangor, Sumedang, Indonesia 45363
WA: +62817225082 (Chat Only)

Telepon: +62227796954
Faksimile: +62227794122


Creative Commons License
Jurnal Kajian Informasi & Perpustakaan is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License